Public relations campaign "Innertopia"
Self Love ChildhoodInnertopia embraces scars and living your true self
With the themes of ego, love and childhood, "Innertopia", a PR campaign that touches the heart, shows the public the labels and pressures that come with these three emotions.
Regardless of age or gender, everyone carries a different label for these things. The students planned this event to get people to embrace their scars as well as get their stories heard.
It also encourages you and me, who are emotionally disturbed, to release stress in a comfortable way and to never take it lightly or self-harm.
On the day of the event, participants were not only able to see a variety of negative labels, but a special listening area allowed people to experience the sting of verbal assault first hand.
In addition, students collected many real-life stories to display, allowing people to understand the unimaginable emotional challenges that self, love and childhood can bring.
A game zone was also set up for participants to play games and interact with each other to release stress and get rid of labels given by others.
